First Look: LTYM NW Indiana

by Ann on May 14, 2011

All photos courtesy of Beth “I should be folding laundry”

When people ask what cities hosted LTYM shows this year, I go down the list alphabetically. They nod from Austin to L.A. and on through Madison, and when I get to NW Indiana and Spokane they make that quizzical dog head tilt Errrr? Valparaiso and Spokane are both college towns, but not exactly known on a national first-name basis like Austin and L.A. Then I explain that I chose the first national LTYM cities for the people, not for the location.

I met Stephanie one thousand years ago in January of 2010 at a little blog conference she and Heather organized here in Madison called Cupcake ‘10. As is common—even with small conferences—we connected but only had a few scattered conversations. Steph seemed confident, down to earth, and warm. I could tell she’d built her platform and stellar reputation not only from excellent content on her blog, but through authentic, genuine connections with other bloggers and businesses alike. She seemed almost like the very hub of her thriving regional blog community.

In January 2010 Listen To Your Mother wasn’t even a protozoan of an idea yet. Steph made such an impression on me because at that time I struggled with my own goals and purpose in the online space. Steph clearly knew hers and used them with intention to build something quality, and I admired her for it.

LTYM11ValpoSteph
Stephanie Precourt

After I put the 2010 show online, Steph tweeted that she watched it from start to finish while cleaning her closet. A 90 minute video online from start to finish? How many of us make it past 50 seconds when someone sends us a “must-see” youtube link? It meant so much to me that Steph took that time, and soon after I received the very first request of its kind for me to consider–

How could I get you to come to Valparaiso?

I responded:
Although this was supposed to be my “rest and reflect” period, I am already thinking about next year and thinking big. Not sure how big yet. I will definitely keep you, Valparaiso and this email in mind as this all marinates.

Then I took three months to assess what made the Madison show successful, and what it would take to replicate it. I’m learning the easiest and most successful towns to produce LTYM shows are those communities where relatively low overhead expenses meet sizeable venues, and combine with a strong sense of local community. Add an experienced person skilled in networking and relating authentically and effectively in that community like Stephanie (both with social networking and with local people), and you can hit it out of the park.

 
LTYM11ValpoCollage
 

And I didn’t even know Steph had an undergraduate degree in Theater when I selected Valpo as a city and her to direct. Can you say meant to be?

Thank you so much Stephanie, and the entire cast of LTYM: NW Indiana. You’ve inspired me with what you accomplished (especially in a first-year event!), and have taught me what an incredibly successful local LTYM looks like. If only I could borrow Stephanie to help with my Madison show next year!

With hugs, gratitude, serious props, and huge anticipation for the videos…

Ann

{ 7 comments }

anymommy May 14, 2011 at 8:07 pm

Yay! I love how you are doing this Ann, with the little backstories. Such an amazing success all around.

Adventures In Babywearing May 14, 2011 at 8:11 pm

Tears and chills. Thank you thank you. I loved LTYM like I dreamed it up myself. I kind of feel like I did, in another time, so being a part of it was like my own skin.

Side note, I did study theatre in college but never did get my degree. Yet. :)

Being a producer & director for Listen To Your Mother has changed my life. And being able to showcase the stories of my cast has been beyond words to describe. So I'll just leave it at that. And thank you one more time.

Steph

Erin May 14, 2011 at 9:08 pm

As an audience member, I can state unequivocally that Steph ran a beautifully organized show. As far as I could tell, it went off without a hitch as ran as if she'd done it for twenty years instead of just one!

Elizabeth @claritychaos May 14, 2011 at 11:11 pm

I love how you describe Steph here, Ann. I can't wait to see the videos from the Valpo show.

liz May 15, 2011 at 12:25 am

Ann, thank you for LTYM. It has inspired me. It was an honor to participate in the NW IN show. Whether Im reading again or not, I am willing to always be a part of LTYM, in whatever role you or Stephanie need. Thank you for this amazing opportunity!! liz from the show and yellingwithmyheart.blogspot.com

love May 16, 2011 at 5:37 pm

i love this backstory! steph did such a great job. i'm so encouraged & inspired by LTYM…thank you, ann. love people that put their dreams into action!

HeatherCurleeNovak May 17, 2011 at 1:46 am

You are dead on about our Stephanie, Ann. THANK YOU for tooting her horn. YOU are awesome for starting this whole special show in the first place…I was stoked to be a part of it. THANK YOU!!!! Huzzah!

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